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linkedin b2b content marketing - your top concern

Why Linkedin Should be Your Top Concern in B2B Content Marketing

Content MarketingBy Siddhant TembhurnikarMay 15, 2019Leave a comment

LinkedIn, unlike any other social platform, isn’t really “social media.” It is the most extensive professional network you could find with social features built into it. Today the professional network has more than 500 million users with more than 26 million companies. It has been the most popular social network for top executives since 2014…

Content Marketing strategy for B2B vs B2C

Content Marketing Strategy for B2B vs B2C

Content MarketingBy Divya AgrawalSeptember 17, 20181 Comment

How is content marketing strategy different from B2B to B2C? From audience, to brand tone to content distribution channels, learn the differences.

What Makes a Great Content Writer-withouttext

What Makes a Great Content Writer

Content MarketingBy Arti AgarwalSeptember 6, 20181 Comment

Content writers don’t come in templates. They are creative folks, who cannot be type-casted as this or that. Yet, for any content writer to be successful in the long run, and build a long-term relationship with any client, there are certain skills and qualities they must build, which makes them shine out in a pack.…

what do you need a content strategy for

Why You Need a Content Marketing Strategy

Content MarketingBy Arti AgarwalNovember 1, 2017Leave a comment

Content marketing isn’t difficult or elusive. It only looks so if you try to play football with your content marketing, without any idea of where the goal post is 🙂   Consistency & Persistence Make a Content Marketing Strategy Successful   A content marketing strategy is like your game plan. It is what you are…

Strategy for Content Marketing Spend Less Than 45$/mo

Strategy for Content Marketing Spend Less Than 45$/mo

Content MarketingBy Arti AgarwalOctober 31, 2017Leave a comment

You want to do content marketing. You are a start-up and have budget constraints. Marketing tools cost an arm and a leg. Your content marketing spend will be beyond you based on your current calculations. If only there was a way for you to shine out without breaking your bank accounts…a content marketing budget that…

easy and doable content types that are trending now

5 Easy & Doable Content Types That Are Trending

Content MarketingBy Arti AgarwalOctober 27, 2017Leave a comment

Content marketing requires creating content consistently, relentlessly and creatively. More is better. And also tougher. What content types should you create? What is easy? What works? If you are a company without a full fledged content marketing team on board, one of the reasons why content marketing looks daunting could be your lack of talent…

how to create a content strategy

What is a Content Marketing Strategy?

Content MarketingBy Arti AgarwalSeptember 13, 20177 Comments

Content marketing strategy is one of those catchwords which everyone likes to use, yet few understand. Most of the definitions I found on the internet sound like something out of a textbook which I would mug up for an exam, but which by itself made no sense to me. So I decided to create a…

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